19.7 C
Manchester
September 19, 2019
Image default
Blockchain

American Classic Beer Miller Lite Teams Up with Blockchain Vatom Labs to Create New Customer Experiences

The post American Classic Beer Miller Lite Teams Up with Blockchain Vatom Labs to Create New Customer Experiences written by Richard Kastelein appeared first on Blockchain News – Blockchain News and Opinion – Security and Utility Tokens, Tokenomics, Cryptoeconomics

Miller Lite has partnered with brand innovation company Vatom Labs, who specialise in “SmartMedia objects” that utilize Blockchain, to dole out $50,000 for Miller’s Know Your Beer program. Vatom has created a mobile “edutainment” game. What is unique about this experience is how it is leveraging NFTs (non-fungible tokens called SmartMedia Objects) to provide a robust […]

The post American Classic Beer Miller Lite Teams Up with Blockchain Vatom Labs to Create New Customer Experiences written by Richard Kastelein appeared first on Blockchain News – Blockchain News and Opinion – Security and Utility Tokens, Tokenomics, Cryptoeconomics

Related posts

Blockchain and Elections: The Japanese, Swiss and American Experience

Linda

UK Finance Minister: Blockchain Could Be Solution to Irish Border Trade Issue After Brexit

Linda

P2P Network to Stop Private Data Breaches and Censorship Via New Protocol, DApp Platform

Linda